management conference

Dr. Khadija Shams

Presentation Title: Determinants of Green Consumer Satisfaction, Green E-Marketing of Green Consumer Food Products using Service Quality Dimensions and Happiness Approach: A Case Study from urban Pakistan

Shaheed Benazir Bhutto Women University, Peshawar, Pakistan

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Khadija Shams studied PhD in Economics at the University of Glasgow, UK; and was employed by the Scottish Government in the Equality Statistics Team of the Communities Analytical Services Division. She is presently working as an Associate Professor in Economics at Shaheed Benazir Bhutto Women University, Peshawar, Pakistan. Her area of interest includes: Economics of Inequality and Deprivation; Economics of Happiness and Development Studies.